How I hit 10K followers in just 30 days
And this was not because I was 'lucky'
Hey Bestie,
Let’s be honest, growing on social media can feel like shouting into a void.
You post. You ghost. You refresh. Still crickets.
Everyone’s out here chasing algorithms, trending audios, and virality like it’s a lottery ticket.
But here’s the quiet truth I learnt after growing to 10K followers in 30 days:
It wasn’t ads. It wasn’t a lucky reel. It wasn’t timing.
It was storytelling.
Today, I’m sharing 10 of the exact hooks that helped me build real connection and consistent growth, no fluff, no bait.
Just frameworks you can steal and tweak for your own personal brand, no matter your niche.
1. “I don’t know why, but most founders are keeping this a secret, and I don’t want to be one of them anymore”
→ Feels taboo. Demands attention.
Instant edge. This signals you’re about to reveal something behind the scenes, perfect for thought leadership.
2. “I hit 20K followers after ghosting Instagram for 3 weeks, not kidding.”
→ Suspicious. Counterintuitive. Everyone’s like, wait, what?
3. “I trained ChatGPT to be my co-founder, it feels illegal.”
→ Trend + productivity = irresistible.
Tech + biz + ‘feels illegal’ = the holy trifecta of clickability.
4.“I went from begging for $500 clients to being booked out at $5K, without changing my offer.”
→ Instant curiosity.
Signals a mindset or strategy shift. Makes people think “wait, how?”
5. “Personal branding advice I’d give if I weren’t afraid to hurt feelings.”
→ Honest. Bold. High-retention.
Use when you want to be spicy without being a troll. It’s a pattern interrupt that hits especially hard in founder or creator circles.
6. “I’m not afraid to admit this as an agency owner…”
→ Vulnerability + authority = magnetic.
The best kind of credibility? Humble, honest, and grounded in experience.
7. “If I had to start from 0 today, I’d do this differently”
→ Regret + real-time advice = saves & shares.
You’re inviting them to the benefit of hindsight. Feels generous, builds authority, and gives actionable takeaways.
8. “This one decision ruined my entire business, and we had to shut shop…”
→ Curiosity. Stakes. Personal.
This hook works because it makes people need to know what happened next. Best paired with a pivotal moment, good or bad (mostly bad).
9. “3 years of personal branding in 30 seconds.”
→ Expertise + fast value = trust builder.
This works brilliantly as a carousel or reel. People love compressed knowledge that they can screenshot.
10. “You don’t need more followers. You need THIS.”
→ Contrarian. Makes people rethink.
Ideal for flipping common advice on its head. Surprise them into staying.
Want to use these? Try picking 2–3 and batch-create content this week.
See what sticks. Tweak. Repeat.
You don’t need to reinvent the wheel. Just know how audience psychology works and say hooks according to that.
If you’re building a personal brand you want people to remember, then these hooks are a damn good place to start.
P.S.
Our clients have been seeing 10x more views in just three months.
If you're curious, we can show you who we've worked with and how we helped grow their personal brands.
Click here if you want to take a look 👀
You’re forever Bestie,